MONGABAY ORG CORP
PO BOX 0291, MENLO PARK, CA 94062 www.mongabay.org

Total Revenue
$2,987,708
Total Expenses
$3,598,090
Net Assets
$3,770,752

Organizations Filed Purposes: TO RAISE AWARENESS ABOUT SOCIAL AND ENVIRONMENTAL ISSUES RELATING TO TROPICAL FORESTS AND OTHER ECOSYSTEMS, TO WILDLIFE, AND TO THE IMPORTANT ROLE THAT NATURAL ECOSYSTEMS PLAY IN MAINTAINING CRITICAL SERVICES, INCLUDING STABILIZING THE GLOBAL CLIMATE SYSTEM.

PROVIDING NEWS AND INFORMATION FROM NATURE'S FRONTLINE WITH DAILY, GLOBAL ENVIRONMENTAL NEWS.

MONGABAY NEWSOVERALL, MONGABAY EXPERIENCED STRONG GROWTH IN READERSHIP, INFLUENCE AND IMPACT IN 2019. MONGABAY DELIVERS ITS JOURNALISM IN MULTIPLE LANGUAGES, PRIORITIZING CONTENT IN REGIONS FACING ACUTE THREATS. MONGABAY IS ABLE TO PRIORITIZE TOPIC SELECTION THANKS TO A NETWORK OF ROUGHLY 500 CONTRIBUTORS IN AROUND 70 COUNTRIES WHO ARE LOCALLY BASED AND THEREFORE BETTER ABLE TO IDENTIFY, UNDERSTAND AND REPORT ON SUCH COMPLEX ISSUES. MONGABAY ALSO ADDS CONSIDERABLE DEPTH AND RELEVANCE TO THESE STORIES THROUGH INNOVATIVE USE OF DIGITAL MEDIA TOOLS INCLUDING VIDEO, PODCASTS, DATA VISUALIZATION AND SOCIAL MEDIA TO ENGAGE A WIDE RANGE OF AUDIENCES. MONGABAY CELEBRATED ITS 20TH YEAR IN 2019 WITH RECORD TRAFFIC AND STORY PRODUCTION AS WELL AS EXPANSION INTO NEW MARKETS, INCLUDING BRAZIL, SRI LANKA, THE PHILIPPINES, MADAGASCAR, AND THE AFRICAN CONTINENT. MONGABAY'S GLOBAL TRAFFIC INCREASED 35% INCREASE OVER 2018, AMOUNTING TO OVER 100 MILLION PAGEVIEWS FOR THE YEAR. MONGABAY PRODUCED MORE THAN 4,800 ARTICLES AND 800 VIDEOS. MONGABAY-GLOBAL IN 2019, OUR FLAGSHIP ENGLISH NEWS SITE EXPERIENCED A 107% INCREASE IN USERS OVER 2018. WE COVERED STORIES IN 140 COUNTRIES. MONGABAY DEDICATED A LOT OF ATTENTION IN 2019 TO BRAZIL GIVEN THE PRESIDENTIAL ELECTION OF JAIR BOLSONARO, COUPLED WITH THE DEVASTATING FIRES. OUR 2019 COVERAGE WAS BOLSTERED WITH THE GROWTH OF OUR EDITORIAL TEAM IN BRAZIL, INCLUDING THE HIRING OF BOTH A CONTRIBUTING EDITOR AND BRAZILIAN PORTUGUESE EDITOR. AS SOON FIRES BEGAN TO BURN THROUGH THE BRAZILIAN AMAZON, MONGABAY WAS ON THE FRONTLINES COVERING EVERYTHING FROM THE SCOPE AND CAUSE OF THE FIRES TO THEIR SOCIAL AND ECOLOGICAL IMPLICATIONS. MONGABAY WAS THE FIRST MEDIA OUTLET TO PUBLISH NEAR REAL-TIME SATELLITE IMAGES OF THE FIRES, AND DID SO WITH A CREATIVE COMMONS LICENSE SO THEY COULD BE USED IN OTHER NEWS OUTLETS. THESE IMAGES CAPTURED THE WORLD'S ATTENTION, AND ALONG WITH OUR EXCLUSIVE ON RECENT RESEARCH, OFFERED INSIGHT INTO WHAT IS FUELING THE FIRES. OUR COVERAGE TOOK READERS BEYOND THE IMMEDIATE PANIC AND PUT THE 2019 FIRES IN PERSPECTIVE. REFLECTIVE OF MONGABAY'S RESPECTED STATURE AND EXPERTISE IN SCIENCE JOURNALISM, WE BECAME A GO-TO SOURCE OF INFORMATION, WITH MONGABAY EXPERTS INTERVIEWED BY DOZENS OF TV, RADIO, AND PRINT OUTLETS. BEYOND BRAZIL, MONGABAY CONTINUED TO PRODUCE IN-DEPTH COVERAGE FOR SEVERAL LONG-RUNNING SPECIAL REPORTING PROJECTS ON PALM OIL, TROPICAL FORESTS, INFRASTRUCTURE, AND FISHERIES MANAGEMENT, AMONG OTHERS. THE INDONESIA FOR SALE SERIES, PRODUCED IN PARTNERSHIP WITH THE GECKO PROJECT, GARNERED A LOT OF ATTENTION AND RECEIVED RECOGNITION FROM THE SOCIETY OF ENVIRONMENTAL JOURNALISTS AND THE FETISOV JOURNALISM AWARDS. MONGABAY-INDONESIA MONGABAY-INDONESIA CELEBRATED ITS EIGHTH BIRTHDAY IN 2019 AND REGISTERED NEARLY 10 MILLION USERS, A RECORD FOR THE SITE. TO CAPITALIZE ON GROWING VIDEO CONSUMPTION IN INDONESIA, MONGABAY-INDONESIA BEGAN PRODUCING SHORT-FORM VIDEOS ON A REGULAR BASIS. MONGABAY-INDONESIA ALSO CONTINUED A LONG-RUNNING SERIES ON FORESTS, MARINE FISHERIES MANAGEMENT, WILDLIFE CONSERVATION, AND SUCCESS STORIES WHERE COMMUNITY TENURE AND CONTROL OVER FOREST AREAS IS HAVING POSITIVE SOCIAL AND CONSERVATION BENEFITS. MONGABAY-LATAM THE SPANISH-LANGUAGE BUREAU HAD A 59% INCREASE IN USERS, AND WELCOMED THE ADDITION OF A MEXICO CITY-BASED CONTRIBUTING EDITOR. COUPLED WITH A SUBSTANTIAL INCREASE IN ARTICLES PUBLISHED, LATAM ENHANCED REGIONAL ALLIANCES IN BOLIVIA AND CHILE, INCLUDING REPUBLICATION PARTNERSHIPS WITH BIO BIO, EL DESCONCIERTO, EL MERCURIO DE ANTOFAGASTA, AND PGINA SIETE, AND STRENGTHENED RELATIONS WITH EL DEBER VIA A COLLABORATION ON CROSS-BORDER SPECIALS LIKE TIERRA DE RESISTENTES, WHICH TOLD THE STORIES OF ENVIRONMENTAL DEFENDERS UNDER THREAT ACROSS LATIN AMERICA. MONGABAY-INDIA OUR MOST RECENTLY ESTABLISHED BUREAU, MONGABAY INDIA, EXPERIENCED A 58% INCREASE IN USERS IN 2019, WITH MAJOR EXPANSION OF ITS SYNDICATION RELATIONSHIPS WITH LOCAL, REGIONAL, AND NATIONAL MEDIA OUTLETS. THESE PARTNERS GREATLY EXPANDED THE REACH OF MONGABAY INDIA'S CONTENT. THE TEAM OF SEVEN CONTINUES TO PROVIDE UNPRECEDENTED COVERAGE IN THE COUNTRY, SUCH AS THE 2019 SERIES ENVIRONMENT AND ELECTIONS, WHICH YIELDED 97 STORIES AND 19 MULTIMEDIA PIECES DETAILING ENVIRONMENTAL ISSUES FROM STATES ACROSS INDIA, AND ENVIRONMENT AND HER, WHICH LOOKS AT THE ENVIRONMENT FROM A GENDER PERSPECTIVE.

MONGABAY VIDEOTHE ADDITION OF A DIGITAL EDITOR IN MID-2019 WAS INSTRUMENTAL TO THE PRODUCTION OF OVER 800 SHORT-FORM VIDEOS DISSEMINATED MAINLY VIA YOUTUBE AND FACEBOOK. REFLECTIVE OF THE IMPLEMENTATION OF A STRATEGIC PUBLISHING SCHEDULE, MONGABAY'S VIDEO AUDIENCE CONTINUED TO MATURE. OF THE VIDEOS PRODUCED, 38 RECEIVED MORE THAN 100,000 VIEWS IN 2019. OF THESE, FIVE HAD MORE THAN 500,000 VIEWS.

Executives Listed on Filing

Total Salary includes financial earnings, benefits, and all related organization earnings listed on tax filing

NameTitleHours Per WeekTotal Salary
Rhett ButlerPRESIDENT & CEO75$231,793
Jeannie SedgwickMEMBER1$0
Peter RiggsMEMBER1$0
Tim KellyMEMBER1$0
Triona GogartyMEMBER1$0
Mark CappellanoMEMBER1$0
Penn ButlerMEMBER1$0
Cynthia AdamsMEMBER1$0
Steve MccormickTREASURER-NEW1$0
Holt ThrasherTREASURER-FORMER1$0
Alyson BlumeSECRETARY1$0
Brodie FergusonCHAIR1$0

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