SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT MANAGEMENT CORPORATION
ONE FRONT STREET NO 2900, SAN FRANCISCO, CA 94111 www.sftid.com

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Organizations Filed Purposes: TO ADVANCE AND PROMOTE THE HOTEL AND TOURISM INDUSTRY WITHIN THE CITY AND COUNTY OF SAN FRANCISCO, BY MANAGING AND ADMINISTERING THE SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT FOR THE BENEFIT OF THE HOTELS PAYING TID AND MED ASSESSMENTS SPECIFICALLY FOR THE BENEFIT OF TOURISM BUSINESS COMMUNITY IN THE CITY AND COUNTY OF SAN FRANCISCO.

GOVERNED BY A BOARD OF INDUSTRY REPRESENTATIVES, HELPS ENSURES THAT THE FUNDS ARE USED TO BENEFIT THE ASSESSED BUSINESSES BY ALLOCATING THEM TO SAN FRANCISCO TRAVEL PROGRAMS THAT DRAW CONVENTIONS, MEETINGS, EVENTS AND LEISURE TRAVELERS TO SAN FRANCISCO, AND BY KEEPING THE CITY'S CONVENTION FACILITIES COMPETITIVE WITH THOSE OF OTHER MAJOR CITIES.

CONVENTION AND MEETING SALES - DURING FY 2018-19, THERE WERE OVER 1,400 MEETINGS HELD IN SAN FRANCISCO, $9.2 BILLION IN DIRECT SPENDING, 1,436,350 MILLION ROOM NIGHTS BOOKED, SALES MISSION TO WASHINGTON DC AND CHICAGO REACHING OVER 260 MEETING PLANNERS AND ATTENDED OVER 50 TRADE SHOWS AND EVENTS INCLUDING MEETING PROFESSIONAL INTERNATIONAL, PROFESSIONAL CONVENTION MANAGEMENT ASSOCIATION AND INTERNATIONAL POWWOW. REGIONAL SALES TRIPS TO OAKLAND, SAN DIEGO AND SILICON VALLEY WERE MADE.MARKETING PROMOTION - DURING FY 2018-19, THERE WERE OVER 25 MILLION VISITORS TO SAN FRANCISCO SPENDING OVER $9.5 BILLION DOLLARS. THE VISITOR INFORMATION CENTER HAD 500,000 VISITORS PER YEAR, SFTRAVEL.COM WEBSITE HAD 4.56 MILLION VISITORS, VARIOUS WEB PUBLICATIONS ATTRACTED MILLIONS OF IMPRESSIONS AND SF TRAVEL PRODUCED VARIOUS PUBLICATIONS.TOURISM SALES AND MARKETING - DURING FY 2018-19, THERE WERE OVER 3 MILLION INTERNATIONAL VISITORS TO SAN FRANCISCO WHO SPENT ALMOST $5 BILLION DOLLARS. SF TRAVEL HS REPRESENTATION IN 13 INTERNATIONAL TRAVEL OFFICE. PARTNERED WITH SFO ON 6+ NEW AIR SERVICE, HOSTED OVER 1,250 TRAVEL PROFESSIONALS, ATTENDED 15 INTERNATIONAL AND DOMESTIC TRADE SHOWS, HOSTED 900+ JOURNALISTS AND OBTAINED WIDE MEDIA COVERAGE.

MOSCONE EXPANSION -THE MED CONTINUED TO FUND THE ARCHITECTURAL DESIGN AND EXECUTION OF CONSTRUCTION OF THE MOSCONE EXPANSION AND RENOVATION PROJECT. THE GRAND OPENING OF THE MOSCONE EXPANSION WAS ON JANURARY 3, 2019. FINAL COMPLETETION WAS ON MAY 31, 2019. OVER $2.4 MILLION WAS UTILIZED IN PROVIDING CONVENTION CUSTOMERS WITH RENTAL INCENTIVES TO ATTRACT CONVENTIONS TO SAN FRANCISCO. SF TRAVEL PROVIDED SPECIAL MARKETING FOR THE GRAND OPENING OF THE NEW BUILIDING SPACES.

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