Organizations Filed Purposes:
TO AID AND SUPPORT THE GOVERNMENTS AND CITIZENS OF THE CITY OF KNOXVILLE, TENNESSEE AND OF KNOX COUNTY, TENNESSEE BY PROMOTING THE SOCIAL WELFARE, LESSENING THE BURDENS OF LOCAL GOVERNMENT AND SERVING SUCH CONSTITUENCIES WITH REGARD TO THE PROMOTION OF TOURISM, SPORTS AND RECREATIONAL ACTIVITIES IN THE AREA AND WITH REGARD TO ADVERTISING THE COMMERCIAL, SOCIAL, AGRICULTURAL, INDUSTRIAL, SCENIC, RECREATIONAL, HISTORICAL, EDUCATIONAL AND OTHER ADVANTAGES, POINTS OF INTEREST AND ATTRACTIONS OF KNOXVILLE AND/OR KNOX COUNTY. THE FOCUS OF SUCH EFFORTS SHOULD, AMONG OTHER GOALS, ENHANCE THE QUALITY OF LIFE FOR THE CITIZENS OF KNOXVILLE AND KNOX COUNTY, AND OTHERWISE ENHANCE, PROMOTE AND STIMULATE ECONOMIC AND COMMUNITY DEVELOPMENT WITHIN KNOXVILLE AND KNOX COUNTY.
TO AID AND SUPPORT GOVERNMENTS AND CITIZENS OF THE CITY OF KNOXVILLE AND KNOX COUNTY.
MARKETING & DEVELOPMENT:IN THE 2020 FISCAL YEAR, THE VISIT KNOXVILLE WEBSITE WAS VISITED 1,314,376 TIMES, AN INCREASE OF 1.8% OVER FISCAL YEAR 2019. A TOTAL OF 53.4% OF THE AUDIENCE VISITS ORIGINATED FROM OUTSIDE OF KNOXVILLE. UNIQUE VISITS INCREASED BY 0.11%, PAGE VIEWS DECREASED BY 11.06% AND THE SITE AVERAGED 6,821-PAGE VIEWS PER DAY. THE CONVERSION RATE ON VISIT KNOXVILLE'S DIGITAL ADVERTISING FOR LEISURE TRAVEL AGAIN EXCEEDED INDUSTRY AVERAGES. SOCIAL MEDIA CHANNELS CONTINUE TO SEE INCREASED GROWTH AND ENGAGEMENT. MEDIA ARTICLES PRODUCED BY JOURNALISTS HOSTED BY VISIT KNOXVILLE GENERATED MORE THAN $1,052,000 WORTH OF UNPAID MEDIA.
SALES:THE ORGANIZATION HOSTED APPROXIMATELY 36 SITE VISITS REPRESENTING VARIOUS ASSOCIATIONS AND ORGANIZATIONS FROM ALL OVER THE COUNTRY. THEY ALSO PERFORMED TWO (2) OUT-OF-MARKET SALES PRESENTATIONS TO THIRD PARTY MEETING PLANNER HEADQUARTER OFFICES AND THREE (3) SCOUTING TRIPS FOR POSSIBLE UPCOMING SPORTING EVENTS. THE SALES STAFF ATTENDED 24 TRADE SHOWS AND CONDUCTED MORE THAN 28 SALES APPOINTMENTS DURING CITY BLITZES WHILE PROMOTING KNOXVILLE TO MEETING PLANNERS. THESE EFFORTS GENERATED 409 SALES LEADS AND BOOKED 140 EVENTS/GROUPS.
Executives Listed on Filing
Total Salary includes financial earnings, benefits, and all related organization earnings listed on tax filing
| Name | Title | Hours Per Week | Total Salary |
|---|
| Kim Bumpas Cdme Cmp | PRESIDENT | 45 | $168,138 |
| Robin Pate | DIRECTOR | 1 | $0 |
| Rick Emmett | DIRECTOR | 1 | $0 |
| Jay Kramer | TREASURER | 1 | $0 |
| Bryan Hair | DIRECTOR | 1 | $0 |
| Linda Billman | CHAIRMAN | 1 | $0 |
| Becky Hancock | VICE CHAIRMAN | 1 | $0 |
| Michael Riley | SECRETARY | 1 | $0 |
| Dr Rachel Chen | DIRECTOR | 1 | $0 |
| Carmen Tegano | DIRECTOR | 1 | $0 |
| Cortney Piper | DIRECTOR | 1 | $0 |
| Brad Anders | DIRECTOR | 1 | $0 |
Data for this page was sourced from XML published by IRS (
public 990 form dataset) from:
https://s3.amazonaws.com/irs-form-990/202120219349300517_public.xml