Organizations Filed Purposes:
TO SERVE OUR MEMBERS BY ENHANCING BUSINESS AND TOURISM THROUGHOUT THE ENTIRE COUNTY.
PROMOTION OF BUSINESS AND TOURISM FOR THE TOWNS OF LURAY, SHENANDOAH, STANLEY AND PAGE COUNTY.
EVENTS- CONDUCTED ANNUAL CALENDAR PLANNING PANEL TO MINIMIZE COMMUNITY SCHEDULING CONFLICTS.- HOSTED SEVERAL RIBBON CUTTINGS FOR THE LOCAL BUSINESSES IN PAGE COUNTY AND SHOWED SUPPORT DURING NON-MEMBER RIBBON CUTTING/EVENTS.- CONDUCTED A BUSINESS NETWORKING BREAKFAST AT THE MIMSLYN INN - MEET AND GREET YOUR LOCAL OFFICIALS - CONDUCTED TRAINING/EDUCATIONAL BUSINESS SEMINARS AT THE CHAMBER BOARD ROOM - GOOGLE - FACEBOOK & INSTAGRAM - LINKEDIN - TWITTER AND PINTEREST - QUICKBOOKS - WEBSITE - CONDUCTED TRAINING/EDUCATIONAL LUNCH N' LEARN AT THE CHAMBER BOARD ROOM - SHENANDOAH NATIONAL PARK - INVESTING IN YOUR FUTURE WITH EDWARD JONES - MENTAL HEALTH WITH FREE RANGE - HUMAN RESOURCES WITH DELAWARE NORTH AT SHENANDOAH NATIONAL PARK - CUSTOMER SERVICE TECHNIQUES WITH SMALL BUSINESS ADMINISTRATION - CONDUCTED 4 WOMEN IN BUSINESS MEETINGS- CONDUCTED 411 ORIENTATION FOR NEW MEMBERS - HELD JOB FAIR AND NON-PROFIT EXPO AT LURAY HIGH SCHOOL, DRAWING 40+ EMPLOYERS AND JOB SEEKERS FROM LURAY HIGH SCHOOL, PAGE COUNTY HIGH SCHOOL, AND THE GENERAL PUBLIC.- HOSTED 4TH ANNUAL CHAMBER HOLIDAY OPEN HOUSE FOR OVER 500 COMMUNITY VISITORS.- HOSTED A WEDDING FORUM FOR 35 ATTENDEES.- HOSTED A CABIN CAPITAL OWNERS FORUM FOR 33 ATTENDEES.- CONDUCTED A SMALL BUSINESS SATURDAY EVENT TO PROMOTE LOCAL BUSINESSES AND SHOPPING IN PAGE COUNTY. - CONDUCTED A RESTAURANT WEEK EVENT TO PROMOTE LOCAL BUSINESSES AND DINNING IN PAGE COUNTY. - CONDUCTED 3 OUTDOOR PAGE COUNTY MOVIE NIGHTS THROUGHOUT THE SUMMER (JUNE, JULY & AUGUST). - CONDUCTED 6TH ANNUAL BLUE RIDGE MOUNTAIN MUDURANCE 5K MUD RACE DRAWING 360 PARTICIPANTS, 100 VOLUNTEERS, AND HUNDREDS OF SPECTATORS.- CONDUCTED 92ND ANNUAL BANQUET AND ANNUAL BUSINESS MEETING. - CONDUCTED MONTHLY TOURISM TUESDAY RADIO SHOW. - CONDUCTED EVERY OTHER MONTH VALLEY BUSINESS TODAY RADIO SHOW - CONDUCTED MONTHLY BUSINESS AFTER HOURS NETWORKING EVENTS, WITH A CUMULATIVE ATTENDANCE OF OVER 722: - STONEYMAN VALLEY RANCH; CO-HOST: HEARING AT HOME - COPPER FOX DISTILLERY; CO-HOST: HANKS BBQ - YOGI BEAR CAMPGROUND; CO-HOST: RANCHO - MASSANUTTEN COUNTRY CORNER; CO-HOST: INTEGRATED BODY WORKS - RIVER HILL WINE & SPIRITS; CO-HOST: EDWARD JONES - LIVING LEGACY RECREATION CENTER - HOTEL LAURANCE - CASTLE VINEYARD; CO-HOST: FUNKHOUSER REAL ESTATE GROUP - BLUEMONT TECHNOLOGY; CO-HOST: A DESK FOR ME - T-BOWL LANE; CO-HOST: TOWN OF SHENANDOAH - PARTICIPATED IN LURAY AND STANLEY'S CHRISTMAS PARADES.- PARTICIPATED IN SHENANDOAH'S MEMORIAL DAY PARADE. - PARTICIPATED IN STANLEY'S 4TH OF JULY/HOMECOMING PARADE.- PARTICIPATED IN THE PAGE COUNTY FAIR.
MARKETING- THE TOURISM COUNCIL PLANNED AND LAUNCHED CAMPAIGNS TO INCREASE TOURISM IN PAGE COUNTY. MARKETING EFFORTS COMBINED DIRECT ADVERTISING IN PRINT, RADIO, AND DIGITALLY, AS WELL AS NUMEROUS MEDIA INTERVIEWS.- DESIGNED AND PRINTED 150,000 NEW VISITORS GUIDES, WHICH ARE DISPLAYED IN BROCHURE RACKS IN OVER 700 GOVERNMENT OFFICES, HOTELS, RESTAURANTS, WELCOME CENTERS, VIRGINIA INTERSTATE CORRIDORS, CHAMBERS OF COMMERCE, SHOPS, ATTRACTIONS, AND LODGING PROPERTIES THROUGHOUT MARYLAND, VIRGINIA, AND WASHINGTON, DC. RECENT RESEARCH REVEALED 85% OF VISITORS CHANGE AT LEAST ONE COMPONENT OF THEIR ITINERARY BASED ON DISTRIBUTED PRINT.- DIGITAL MARKETING AD CAMPAIGN- PRINT ADS IN GOVERNMENT-RELATED PUBLICATIONS IN DC AND BALTIMORE AND DESTINATION- SPECIFIC RESORT PUBLICATIONS IN THE SHENANDOAH VALLEY AND TRAVEL INSERTS IN MID-ATLANTIC AND NE NEWSPAPERS.- COORDINATED CO-OP ADVERTISING OPPORTUNITIES IN VIRGINIA TRAVEL GUIDE (700,000 PRINT CIRCULATION PLUS DIGITAL). - COORDINATED CO-OP ADVERTISING OPPORTUNITIES IN SHENANDOAH VALLEY TRAVEL ASSOCIATION, VIRGINIA RESTAURANT LODGING TRAVEL ASSOCIATION, AND MANY MORE.- EXHIBITED IN OVER A DOZEN REGIONAL TOURISM CONSUMER SHOWS IN AREAS SUCH AS BOSTON, PITTSBURGH, NEW YORK, WASHINGTON, AND RALEIGH.- RECEIVED $25,000 ADVERTISING/MARKETING GRANT FROM VIRGINIA TOURISM CORPORATION (VTC) FOR CAMPAIGN. - PROMOTED HUNDREDS OF CHAMBER MEMBER EVENTS ONLINE, IN THE NEWSPAPER, AND ON TOURISM TUESDAY AND THE VALLEY BUSINESS TODAY RADIO SHOWS.- INTENSIFIED "BUY LOCAL" CAMPAIGNS THROUGH RADIO PSAS, LIVE RADIO INTERVIEWS, AND NEWSPAPER COLUMNS.- INCREASED BRANDING OF LURAY-PAGE COUNTY AS A HUB OF OUTDOOR RECREATION.- DESIGNED AND PRINTED 6,000 CHAMBER MEMBERSHIP DIRECTORY GUIDES. - CONTINUING TO ENHANCE THE WEBSITE TO PROVIDE MEMBERS WITH BETTER REFERRALS, FURTHER ENHANCED SEARCH FUNCTIONS, EXPANDED BENEFITS, AND USER-FRIENDLY ACCESSIBILITY FOR TOURISTS THROUGH LURAY-PAGE TOURISM, THE CHAMBER OF COMMERCE, CABIN CAPITAL, AND LURAY-PAGE WEDDINGS.
OUTREACH- ISSUED NUMEROUS PRESS RELEASES ON THE HAPPENINGS IN PAGE COUNTY.- CONTINUED TO WORK WITH THE TOWN OF LURAY TO MITIGATE IMPACTS OF MAIN STREET CLOSURE DUE TO BRIDGE CONSTRUCTION. ADVOCATED ADDITIONAL PARKING, ADEQUATE SIGNAGE, AND OTHER ACTIONS.- IMPROVED COMMUNICATIONS WITH MEMBERS THROUGH MONTHLY NEWSLETTERS, WEEKLY NEWSLETTERS: "IN THE LOOP," MONTHLY CABIN EVENT CALENDAR, AND PAGE NEWS AND COURIER ARTICLES.- DISTRIBUTED A MONTHLY VISITOR EVENT CALENDAR WITH A SHORT BLOG ARTICLE ON THE HAPPENINGS OF THE COMING MONTH TO ENCOURAGE 4-SEASON TOURISM.- POPPING-IN AT LOCAL BUSINESSES WITH MEMBERSHIP CERTIFICATES.- ASSISTED NEW BUSINESS PROSPECTS AND ENTREPRENEURS WITH ADVICE, REFERRALS, AND GUIDANCE THROUGH LICENSE/PERMIT REQUIREMENTS.- THROUGH SOCIAL MEDIA, PRESS RELEASES, AND PRESENTATIONS, PROMOTED HUNDREDS OF EVENTS, FESTIVALS, FUNDRAISERS, RECEPTIONS, AND PROGRAMS CONDUCTED BY CHAMBER MEMBERS.- EXPANDED THE CHAMBER'S INVOLVEMENT WITH: SHENANDOAH VALLEY PARTNERSHIP, NORTHERN SHENANDOAH VALLEY REGIONAL COMMISSION, SHENANDOAH VALLEY TRAVEL ASSOCIATION, DMO, CELEBRATE SHENANDOAH, SHENANDOAH VALLEY SMALL BUSINESS DEVELOPMENT CENTER, VIRGINIA TOURISM CORPORATION, PACA, LOCAL EMERGENCY PLANNING COMMITTEE, AND THE PAGE COUNTY ARTISAN TRAIL NETWORK.- PARTICIPATED IN THE COUNTY STRATEGIC PLANNING MEETING AND ADVOCATED CONTINUED/INCREASED SUPPORT OF TOURISM AND SOME LEVEL OF ADVERTISING TO IMPROVE NAME RECOGNITION OF "PAGE COUNTY" IN THE BUSINESS WORLD.- CELEBRATED SMALL BUSINESS WEEK BY SENDING OUT CONGRATULATORY POSTCARDS TO ALL SMALL BUSINESS MEMBERS.
Executives Listed on Filing
Total Salary includes financial earnings, benefits, and all related organization earnings listed on tax filing
| Name | Title | Hours Per Week | Total Salary |
|---|
| Gina Hilliard | PRESIDENT | 40 | $50,003 |
| John Leiting | BOARD MEMBER | 5 | $0 |
| Dezarae Beers | BOARD MEMBER | 5 | $0 |
| Bill Schumacher | BOARD MEMBER | 10 | $0 |
| Stephanie Lillard | SECRETARY | 10 | $0 |
| Mark Leach | CHAIRMAN | 10 | $0 |
| Bill Fisher | FORMER CHAIRMAN | 10 | $0 |
| John Shaffer | BOARD MEMBER | 5 | $0 |
| Stephen Synnott | BOARD MEMBER | 5 | $0 |
| Mark Dofflemyer | VICE CHAIRMAN | 5 | $0 |
| Romeo Pugliese | BOARD MEMBER | 5 | $0 |
| Leah Pence | TREASURER | 5 | $0 |
| Kimberly Blosser | BOARD MEMBER | 5 | $0 |
| Richard Hostelley Sr | BOARD MEMBER | 5 | $0 |
Data for this page was sourced from XML published by IRS (
public 990 form dataset) from:
https://s3.amazonaws.com/irs-form-990/201933199349306233_public.xml