Organizations Filed Purposes:
POSITION CUMBERLAND COUNTY AS A DESTINATION FOR MEETINGS, INDIVIDUAL TRAVEL AND SPORTS TOURNAMENTS.
IN FY 2018/19, THE FAYETTEVILLE AREA CONVENTION AND VISITORS BUREAU (FACVB) SECURED 103 MEETINGS, SPORTS TOURNAMENTS, REUNIONS AND GROUP VISITS FOR FUTURE BUSINESS IN CUMBERLAND COUNTY. THESE BOOKINGS REPRESENT MORE THAN 28,254 ROOM NIGHTS AT AREA HOTELS AND A DIRECT ECONOMIC IMPACT OF $7.5 MILLION. THE INDIRECT, ROLLOVER IMPACT ON OUR ECONOMY IS $18.8 MILLION. THE FACVB LAUNCHED A NEW WEBSITE IN JUNE OF 2018. IN THE FIRST YEAR, AVERAGE MONTHLY WEB VISITATION GREW 70%, FROM 17,854 IN 17/18 TO 30,430 IN 18/19. IN THE LAST FY, WE INCREASED SOCIAL MEDIA ENGAGEMENT ACROSS ALL PLATFORMS BY 20%.THE SPRING LAKE VISITOR GUIDE WAS DESIGNED AND PRINTED.OTHER FY 2018/19 RESULTS: PRODUCED 44 BLOGS ON GOFAYETTEVILLE.COM, OFFERING LOCALS' VIEW ON THINGS TO SEE AND DO THROUGHOUT CUMBERLAND COUNTY. READERSHIP OF GOFAYETTEVILLE GREW BY 87% FROM THE PREVIOUS FISCAL YEAR. GENERATED 165 LEADS FOR FUTURE BUSINESS, COMPLETED 16 SALES BLITZES TO KEY REGIONS AND ATTENDED 18 TRADE SHOWS. PROCESSED 9,894 VISITOR INQUIRIES AT TWO LOCAL VISITOR CENTERS. COORDINATED HEROES HOMECOMING V, WHICH FOCUSED ON HONORING VIETNAM VETERANS. LEARN MORE: HEROESHOMECOMING.COM ISSUED 24 PRESS RELEASES, HOSTED 24 TRAVEL WRITERS AND INFLUENCERS AND GENERATED 86 OUT-OF-MARKET PIECES OF PUBLICITY FOR CUMBERLAND COUNTY TOURISM AMENITIES.
Executives Listed on Filing
Total Salary includes financial earnings, benefits, and all related organization earnings listed on tax filing
| Name | Title | Hours Per Week | Total Salary |
|---|
| John Meroski | PRESIDENT/CEO | 50 | $144,350 |
| Kelly Brill | OFFICE MANAGER | 40 | $49,768 |
| Jim Soffee | DIRECTOR | 1 | $0 |
| Suresh Patel | DIRECTOR | 1 | $0 |
| Sharon Lee | DIRECTOR | 1 | $0 |
| Becki Kirby | DIRECTOR | 1 | $0 |
| Doug Hewett | DIRECTOR | 1 | $0 |
| Adam Collier | DIRECTOR | 1 | $0 |
| Sanda Budic | DIRECTOR | 1 | $0 |
| James Grafstrom | TREASURER | 1 | $0 |
| Amy Cannon | SECRETARY | 1 | $0 |
| Laura Leal | VICE CHAIRMAN | 1 | $0 |
| Subodh Thakur | CHAIRMAN | 1 | $0 |
Data for this page was sourced from XML published by IRS (
public 990 form dataset) from:
https://s3.amazonaws.com/irs-form-990/201913129349300511_public.xml